Lee Brice Is The New Brand Ambassador For Yuengling Traditional Lager

By Brian Michel on January 13, 2021
NASHVILLE, TENNESSEE – SEPTEMBER 16: Lee Brice performs during the SIP Hope Town Benefit at Ryman Auditorium on September 16, 2019 in Nashville, Tennessee. (Photo by Terry Wyatt/Getty Images)

Lee Brice is the new brand ambassador for Yuengling traditional lager. What does that entail? Brice is partnering up with Yuengling’s Stars & Stripes program that gives back to our veteran men and women in uniform by helping vets transition back to civilian life.  Lee will be lending his contributions through performances and appearances on behalf of the Yuengling brand, giveaways and meet and greets.